Alamo Rental Cars

Overview

Alamo Rent a Car is a car rental agency in the United States. The goal of this case study was the re-design of Alamo website, and improve the user experience of the app and make it more seamless. I focused on the five-stage Design Thinking model. The five stages of Design Thinking, are as follows: Empathise, Define (the problem), Ideate, Prototype, and Test..

My responsibilities

User research & analysis

User flows

Wireframing

Prototyping

Building a design system

UI/UX Design

Front-end development

Elliakou...